The Road to Oblivion – Review Deletion Services
Should you respond to those solicitations saying they can delete 1-star reviews on Amazon for a fee? Don’t be fooled. Here’s what happened to one of my clients. A few days after a customer posted a horrible 1-star review (with […]
Why good branding practices will give you lasting success and security without being “gated”
I am often asked about brand gating on Amazon. While having a gated ASIN seems like a dream, it is not the key to developing a successful brand. Instead, gating promotes short-term thinking at the expense of real brand promotion. […]
What to do if you get a cease and desist letter
It is frightening to receive a cease and desist letter from lawyers or law firms. They threaten to sue you if you do not turn over confidential information and stop selling your product. How you handle a cease and desist […]
When should you hire a lawyer to write your Amazon Appeal & Plan of Action?
Hiring an Amazon-experienced lawyer to handle your appeals, POA’s, and key communications with Amazon is vital when legal issues are involved, like intellectual property, anti-competitive conduct, or when Amazon itself is not enforcing its own rules. In addition to their […]
How can I make Amazon enforce its own rules?
Amazon isn’t enforcing its rules against other sellers. How can I make Amazon enforce its own rules? I don’t need to tell you that Amazon is…shall we say, inconsistent, in enforcing of its own rules. Although it invites sellers to […]
Account Suspension Appeals
Amazon seller account suspended? We can help.Appealing an account suspension to Seller Performance is difficult. If not done right, it could take weeks to restore your selling privileges. Your sellers account may be terminated if you don’t respond quickly and appropriately. […]